10.24.2025
Enfocus and XMPie, a leading provider of web-to-print and multichannel marketing software, have announced the availability of XMPie’s uStore app on the Enfocus Appstore at PRINTING United Expo 2025.
The integration bridges XMPie’s uStore Web-to-Print storefront and Enfocus Switch, delivering fully automated order ingestion, job routing, and status feedback between storefront and production.
The uStore app enables Switch to automatically poll uStore storefronts to retrieve artwork files and order data (via JDF or XML) and attach uStore metadata as a native Switch dataset. Orders can be routed intelligently via Switch workflows, with production and order data mapped in XML form for reliable transformation and workflow control. Once processed, the app sends success or failure notifications back to the uStore storefront, ensuring customers have accurate, up-to-date order status information.
The integration supports static and variable data printing jobs as well as multi-item orders, offering flexibility across diverse Web-to-Print environments. Its minimal setup requirements ensure rapid deployment and drop-in integration into existing Switch workflows.
Live demonstrations of the uStore app will take place at PRINTING United Expo 2025 from 22-24 October at the Orange County Convention Centre in Orlando, Florida. Visitors can see the complete automation workflow in action at Enfocus Booth #2004 and XMPie Booth #1208 to explore how the integration can transform Web-to-Print operations.
Ayelet Szabo-Melamed, Vice President of Market at XMPie, said: “By connecting uStore directly to Enfocus Switch, we’re completing the automation loop. This integration enables printers to convert storefront activity to production jobs instantly, improving reliability and speed and taking the complexity out of prepress operations.”
Davy Verstaen, Appstore Manager at Enfocus, said: “With the uStore app, we’re enabling Switch users to treat uStore orders as native Switch jobs – no more manual downloads or email handoffs. This new store streamlines the Web-to-Print to production chain in a way that matches Switch’s vision for automation, and at PRINTING United this year we’re excited to be demonstrating its benefits live. If you’re attending, why not stop by to see us on Booth #2004 and discover how we’re helping printers minimise manual steps to boost production efficiency.”
