10.29.2015
Arlon is thrilled to announce the debut of Chrome and Chrome Effects to the Ultimate PremiumPlus color change line. Chrome and Chrome Effects are premium quality specialty automotive films designed to enhance the look of any vehicle. With the world’s easiest installation and new wider width rolls, these Chrome & Chrome Effects films are constructed to take on the toughest areas of vehicle wrap applications.
With a precise mirror-like finish, Arlon’s best in class Silver Chrome product will maintain both color and finish consistency on the vehicle during and after application. Arlon is the first manufacturer to offer the market a chrome wrap film intended and warranted for full vehicle wrap applications. Silver Chrome will make its official launch at the 2015 SEMA show in Las Vegas, NV in Arlon’s booth (#12927) and will be available for order worldwide in November.
The Chrome Effects line consists of various new finishes and colors that are newly original to the market. The global launch of Chrome Effects films will include six exciting colors with the anticipation of several other creative concepts launching throughout 2016. This new generation of Chrome is noticeably more flexible and allows for enhanced repositionability during application keeping the original color and finish of the unique effects consistent. Arlon will offer a first look of the new Chrome Effects colors, Bloodbath Chrome and Terminator Chrome, in the Arlon booth at SEMA and at Carl Brewer’s event, “The Big Reveal”.
“Adding Chrome and Chrome Effects to the Ultimate PremiumPlus product line is an innovative breakthrough for the automotive aftermarket industry and we are eager to showcase this line at the SEMA Show,” states Chad Russell, Director of Sales, Arlon Graphics, LLC. “Offering the first Chrome film warranted for full vehicle wraps, along with the easiest application and leading performance pushes Ultimate PremiumPlus to be the revolutionary product in the color change market today.”
