Inks And Media 663
Step to It
Floor graphics are a popular application, and one type of graphic experiencing a boost due to COVID-19 mitigation efforts. They enable instructional and promotional...
The Need to Pretreat DTG
Direct to garment (DTG) printing has grown in popularity as do-it-yourselfers and print shops alike capitalize on consumer customization trends. The upside, with demand at an...
The Foundation of DTG Printing
Print service providers (PSPs) considering adding direct to garment (DTG) printing need to understand it isn’t as simple as throwing a shirt on a platen and hitting print. Certain considerations...
Come On In
Advancements in print technology and media options enable marketers to use every nook and cranny available as a potential canvas for informational...
Considering Sustainability
May 2021 Target Chart
Merchandising Magic
Display and point of purchase (POP) signage has branched out in recent years to include every surface imaginable—in and out of a store. Floors, walls, ceilings...
A Foundation for Print
Floor graphics are trending, but the options are overwhelming—especially for someone unfamiliar with the application. Print service providers (PSPs) are presented with...
Fluid Motion
Ink usage is more varied than ever before as new applications form and industries adopt digital printing. Print service providers (PSPs) are tasked with serving customers...
An Overlooked Market in Vehicle Wraps
Vehicles are powerful tools for advertising, especially for local tradespeople like electricians, plumbers, construction companies, painters, and landscapers...
Diversify into High-Margin Work with White Ink
All that glitters is not gold,” goes the aphorism. Perhaps not. But a highlight in an illustration—for instance, for a window graphic or a vinyl cling—grabs the viewer’s eye...
