03.15.2024
With ISA International Sign Expo 2024 on the horizon, ISA has been notified that its 2023 event was among the fastest 50 growing tradeshows in number of exhibitors and total attendance. Its net square feet of exhibit space was in the top 100.
In addition to the Fastest 50 Awards from Trade Show Executive, ISA’s marketing efforts for 2023 won two bronze Trendy Awards from Associations Now. These awards were for ISA Sign Expo’s Exhibitor Guide and Attendee Promotions and Marketing.
“We certainly could feel the energy at ISA Sign Expo 2023, which was proven by the significant growth in attendance and exhibitors,” said Lori Anderson, ISA president and CEO. “This recognition for both our show growth and our marketing efforts certainly energizes us as we put the finishing touches on ISA Sign Expo 2024.”
ISA International Sign Expo 2024 will be April 10-12 at the Orange County Convention Center in Orlando, Florida. A pre-conference day will be April 9, featuring two day-long bootcamps designed to help sign, graphics and visual communications professionals dive deeply into wraps and signage.
These day-long pre-conference events kick off a robust lineup of networking, education and exploration on the tradeshow floor. More than 20 education sessions are led by industry thought leaders on topics like leadership, sales, design, and fabrication. Bite-sized learning happens on the tradeshow floor in the Learning Lounge.
Networking events include Women Leading the Industry (WLI) and ISA’s 80th Anniversary Celebration at ISA ROCKS!: The Industry Party, sponsored by Roland DGA. These popular events grow each year and typically sell out. ISA Install: Signs & Service is another returning event that always sells out while ISA Install: Wide Format Graphics is a new spinoff of the popular speed-dating-style business connection.
Also new for 2024: offsite tours hosted by the Sign Research Foundation where attendees can get a look at unique design-oriented experiences. An invite-only International Reception brings together industry peers from outside the U.S. and Canada.
Of course, the tradeshow floor is always a highlight—and the growth that the show floor saw in 2023 is expanding for 2024, with even more exhibitors showcasing the latest products in the range of the sign, graphics and visual communications industry.