By Digital Output Staff
The International Sign Association (ISA) did it again, achieving record attendance for its ISA Sign Expo event held in Orlando, FL in March. The association reports that 20,387 visitors made the trek out to the Orlando County Convention center. With a goal of facilitating profitable partnerships through seminars, networking events, and visits on the show floor, ISA Sign Expo 2018 did not disappoint.
Technology Previews
A big part of the buzz was HP, Inc.’s announcement regarding a new hybrid latex printer—the HP Latex R Series. The company reformulated its latex ink to work well with both rigid and flexible substrates, in addition to introducing HP Latex White Ink. The printer will be formally announced at FESPA in May.
Also yet to be officially launched, but on the show floor, was Mutoh America, Inc.’s PJ-2508UF. A 4×8-foot UV LED flatbed printer, it comes standard with an automatic media registration pin system.
Customization Kings
In addition to wide format digital, a host of other technologies were shown. Roland DGA Corporation launched the DGSHAPE LD-80 laser decorator. It allows business professionals to transfer metallized foils onto gifts, promotional giveaways, and merchandise.
Personalization was a focus. Epson provided attendees with demonstrations on its new SureColor F2100 direct to garment (DTG) printer. It is an efficient device offering high-quality output on runs as small as one.
Enhancements and Expansion
Vendors announced enhancements to existing products or debuted expanded portfolios. Canon Solutions America’s Océ Colorado 1640 printer is now available with new 356B inks, which feature increased adhesion levels on all common graphics media.
Mimaki USA, Inc. expanded its UCJV Series by adding three new printers—the UCJV300-75, UCJV300-107, and UCJV-130. Similar to their predecessor, the UCJV300-160, these devices feature layered print technology including four- and five-layer capabilities.
One Year
ISA celebrates its 75th year as an association in 2019. The next show—April 24 to 27, 2019, held in Las Vegas, NV—is sure to be a party.
May2018, Digital Output
